A Consultative Approach
to Media Production
We pinpoint the best media modality for your learning and business objectives, along with the respective metrics to measure tangible, repeatable success. If you already have video production capabilities internally, great! We provide in-depth technical and artistic recommendations for your team that will substantially up the caliber of your learning media.
STORY DESIGN
Storytelling is an argument: “You should never take candy from strangers. One time there was this girl who….” While most of us communicate this way naturally, designing stories into an effective training is an artform that requires subtle integration of the learning takeaways with entertainment. Make a misstep, and it comes off preachy – or worse…boring! Our inductive storytelling approach stimulates learner interest and helps them recall important soft skills training on the job.
VIDEO PRODUCTION
You hand us your learning objectives, and we do the rest. With full-scale video and audio capabilities, a network of professional SAG-AFTRA actors, and wide ranging digital learning experience, we produce entertaining learning content from start to finish. Our emotionally intelligent films have produced revolutionary results for learning and development. They’re also a blast to watch.
We hold information in narrative forms.
The idea of “learning styles” is not only outdated, but it is actually unsubstantiated. The one fundamental connection we all share is our brain’s ability to connect cause and effect relationships – even if one does not exist.
We make training memorable.
Our emotionally intelligent approach to storytelling makes your training memorable, building training experiences that help learners make better sense of the complex, nuanced challenges they face in their jobs. Improved retention of material, better quality of learning, deeper connection to training material, and an overall more positive experience with learning and development.
An experiment in 1944 revealed that, without any context, people saw a complex narrative through the animation of simple shapes.
Why this matters.
Emotionally intelligent training isn’t just about entertaining your team or producing a positive training experience. In fact, the ultimate aim isn’t even to produce behavior change; the main result is to save you and your company money. And it saves you a lot of money.
Consider, for example, the indirect costs of something as simple as sexual harassment prevention training. The cost of litigation is one issue, obviously, but the average Fortune 500 company spends $6.7 million per year in absenteeism, lost productivity, and employee turnover – all resulting from issues of sexual harassment.
EMPLOYEE DEVELOPMENT AND TRAINING
- Onboarding
- Recruiting
- Orientation Media
- Performance Appraisals
- Talent Acquisition
- Selecting & Hiring Employees
- Talent Management
- Sexual Harassment
- Health & Safety Training
- Compliance Training
- Branded HR & Employer Branding
- Internal Communications
- Human Resources Management
- Performance Management
- Anti-Harassment Training
- Diversity Inclusion Training
- Food Safety Modernization Act (FSMA) Training
- Soft Skills
- Sales Strategy
- Leadership Training
- Corporate Training
- Crucial Conversations
- Customer Service Scenarios
- Handling Difficult Customers
- Executive Leadership Development Programs
- Sales Management Training
- Negotiation Skills Training
- Professional Development
- Learning Retention
HR COMPLIANCE
What We Offer
Story Logic + Media Consulting
Businesses spend millions on training that ends up ineffectual, and often have no idea why it failed. The fact is that our brains respond to media differently. For example, if you’re learning objective is retention, one of the worst forms of media would be a whiteboard animation video. While it seems like a fun way to present boring information, it has the paradoxical effect of producing no learning. We help connect businesses to the right approach for media – based on their objectives, timelines, and available resources.
Video Production
Not everyone has access to the equipment, knowledge base, experience, or creative flair necessary to make videos that are both entertaining but also actualize the goals of leadership. Sage Media produces emotionally intelligent films, which have produced revolutionary results for learning and development. They’re also a blast to watch.
Metrics + Analysis
While not for everyone, we are deeply concerned with the tangible, measurable results from our work. We are Kirkpatrick Certified Professionals that can help you identify and achieve all four levels of evaluation. This not only justifies the use of media, but solidifies the incredible ROI that results.